KUDOS: (l-r) IF Isobar creative director Liew Sanyen, Koh, and Isobar Asia-Pacific chief executive officer Jean Lin at the IF Isobar launch party held last year. The digital marketing agency has been accepted into the Facebook Preferred Marketing Developer (PMD) programme.
PETALING JAYA: Digital marketing agency IF Isobar announced that it has taken the lead in Malaysia by being accepted into the Facebook Preferred Marketing Developer (PMD) programme.
IF Isobar director Christopher Koh said the acceptance is a significant milestone for the agency's social advertising services.
"We have always believed in pushing the social advertising mileage further because the social scene is constantly evolving. We'll be evolving our ideas and strategies innovatively as we grow," he said in a press release.
The agency has been accepted alongside 231 companies based in 35 countries.
Facebook's PMD programme recognises companies that have developed technologies in one or more of the following specialty areas: Page management solutions, ads management solutions, services and platforms for building socially enabled integrations, and/or tools for Page Insights analysis.
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